About this position
As a Social Media Manager, you will be responsible for developing and implementing our social media strategy, creating engaging content, and monitoring the performance of our social media channels. You will play a pivotal role in increasing brand awareness, driving website traffic, and ultimately contributing to our company's growth and success.
Key Responsibilities:
- Social Media Strategy: Develop and execute a comprehensive social media strategy that aligns with our business goals and target audience.
- Content Creation: Create, curate, and manage high-quality, engaging content across various social media platforms, including but not limited to Facebook, Instagram, Twitter, LinkedIn, and TikTok.
- Community Engagement: Foster and grow our online community by engaging with followers, responding to comments and messages, and building meaningful relationships with our audience.
- Analytics and Reporting: Monitor and analyze key social media metrics to evaluate the effectiveness of our campaigns and regularly report on performance. Use data to make data-driven decisions and adjustments to the social media strategy.
- Social Advertising: Manage and optimize paid social advertising campaigns to increase reach, engagement, and conversions.
- Competitor Analysis: Stay up-to-date with industry trends, competitors' social media activities, and emerging platforms to ensure our brand remains competitive and innovative.
- Content Calendar: Develop and maintain a content calendar, ensuring a consistent posting schedule that aligns with marketing initiatives and events.
- Collaboration: Collaborate with other departments (e.g., marketing, design, customer service) to coordinate integrated social media campaigns and ensure brand consistency.
- Crisis Management: Handle any potential social media crises or negative comments effectively and professionally.
Qualifications:
- Bachelor's degree in Marketing, Communications, or a related field (or equivalent work experience).
- Proven experience as a Social Media Manager or similar role.
- Excellent knowledge of social media platforms, algorithms, and best practices.
- Strong writing, editing, and communication skills.
- Proficiency with social media management and analytics tools.
- Creative thinking and the ability to generate innovative content ideas.
- Familiarity with advertising on social media platforms.
- Strong project management and organizational skills.
- Ability to work effectively in a fast-paced and dynamic environment.
- Strong problem-solving skills and the ability to adapt to changing priorities.
Benefits:
- Competitive salary
- Health, dental, and vision insurance
- Paid time off
- Professional development opportunities
- Collaborative and supportive work environment
If you are a social media enthusiast with a passion for building brand awareness and engaging with audiences in creative ways, we would love to hear from you. Join our team at Openway AI Labs and help us drive our social media presence to new heights.
How to Apply: Interested candidates are invited to submit their resume and a cover letter outlining their qualifications and experience to info@openwayai.com. Please include examples of your work or links to social media accounts you've managed in your application.
Openway AI Labs is an equal opportunity employer. We encourage candidates from all backgrounds to apply.
